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These are the standards we hold ourselves to. Not aspirational principles written for a press release — actual rules that govern how we report and what we publish.

Accuracy comes before speed

Quantum computing is a field where the gap between what is announced and what is real can be enormous. We do not publish claims about research breakthroughs, hardware milestones, or security threats without checking them against primary sources — the original paper, the company’s own documentation, statements from named experts. If we cannot verify something, we do not present it as fact. We say what we know and flag what we do not.

Sources are identified

We name our sources. When we cannot, we explain why and establish that anonymity is warranted by the nature of the information, not by convenience. We do not quote unnamed sources for routine commentary or to add apparent credibility to a thin story. Analysis and opinion from our editorial team is labelled as such and kept separate from reported facts.

When we cite research, we link to it. Preliminary findings from pre-print papers are not treated as peer-reviewed conclusions. The distinction matters in this field, and we make it.

Corrections are not buried

We get things wrong sometimes. When that happens, we correct the record in the article itself, clearly and without euphemism. Significant errors are noted at the top of the piece, not tucked at the bottom. We do not quietly edit and move on.

If you have spotted an error, write to us at [email protected]. Tell us what the mistake is and, if possible, point us to a source. We take these seriously.

No commercial influence over editorial

Coverage cannot be bought. We do not accept payment, gifts, or access in exchange for stories. If we ever publish sponsored content, it will be labelled conspicuously as such and will sit outside our editorial stream. The companies, investors, and institutions we write about have no say in what we publish or how we frame it.

What we cover and what we do not

Our focus is quantum computing and its direct consequences: hardware developments, post-quantum cryptography, security policy, commercial adoption, and government strategy. We do not cover adjacent hype that shares a word with quantum but has nothing to do with the technology. We are also cautious about amplifying announcements from organisations with a track record of overstating progress. Skepticism is part of the job.